2010's Buzzword...Transmedia

What is going to be the biggest trend of 2010? The continued growth of mobile platforms (the “third screen”)? The practical uses of augmented reality? Adobe going to a daily schedule for its software updates?

My money is on the emergence of transmedia.

From Zemoga...
Full Story Here

What is Cloud Computing?

World of Mouth

Link to the sources in this video...

The Retail Side of Transmedia

Rafi Saville of Fisher Forensic walks you through the financial side of life!

Jeff Gomez Rocked Cinekid's Transmedia Storytelling Seminar

Just could not tap words into my phone fast enough. Great overview of transmedia from Jeff. Wish we could have heard even more from him during the panel Q&A. It's cool. I got his card. Thanks, Jeff!

Room 214 from Building43

Social Media Strategy and Tips from Boulder, Colorado.

Did You Know 4.0?

From the Shift Happens collection, Fall 2009.

"The recession itself is accelerating the trend to digital as consumers are seeking better value in the content that they are willing to pay for. Once this has happened we do not believe that the consumer and by definition related advertising dollars will return from whence they had come. As such we do not believe this to be a cyclical recession but one that is going to result in fundamental structural change." - Marcel Fenez, Global Entertainment & Media Leader at PricewaterhouseCoopers

Fatty Bum Bum Game Online and Live at Cinekid's MediaLab

Visit http://www.hanazuki.com/fattybumbum/ and play with Fatty and the Dreamers! Kids can sit inside of Fatty Bum Bum while they play the Wii controlled video game.

Cross Media Interview with Universe Creation 101's Christy Dena

Check out this informative interview that includes some helpful links. Source: Power to the Pixel's Cross Media Film Forum at the Times BFI London Film Festival.

INTERVIEW LINK HERE

Meeting Jeff Gomez...

The 8 defining characteristics of a transmedia production (by Jeff Gomez):
1) Content is originated by one or a very few visionaries
2) Cross-media rollout is planned early in the life of the franchise
3) Content is distributed to three or more media platforms
4) Content is unique, adheres to platform-specific strengths, and is not
repurposed from one platform to the next
5) Content is based on a single vision for the story world
6) Concerted effort is made to avoid fractures and schisms
7) Effort is vertical across company, third parties and licensees
8) Rollout features audience participatory elements, including:
- Web portal
- Social networking
- Story-guided user-generated content

Allison is looking forward to meeting Jeff Gomez at Cinekid for Professionals on October 21-23, 2009

What the F**K is Social Media: One Year Later

And Facebook just made positive cash flow ahead of forecast...

What the F**K is Social Media: One Year Later

View more documents from Marta Kagan.

Egosystems vs. Ecosytems

Online Game Testing at Hanazuki

The neighborhood kids love to act as the strategic testing team for all of the new Hanazuki digital toys!

Mobile Monday in Amsterdam

Sponsored by Nedstat, cm. and Vodaphone in Amsterdam...Mobile Mondays keep you up to date on the latest in mobile trends and usability. Mobile Mondays started in Finland in 2000.

What's Cross Media?

3 Reasons Your Website Needs A Custom Marketing Video Today!

1) Maximize the impact of your marketing dollars: Renovate your site for a fraction of a full replacement site or even major changes. Video is the perfect supplement for any existing site, and just by nicely integrating it, you can make your site dramatically better without changing anything else at all.

2) SEO, SEO, SEO: Are you satisfied with how your site performs in the major search engines? Most people are always looking for ways to improve, and video is a among the most effective means to improve SEO. And by cross promoting your videos on YouTube and Facebook, video becomes an unbeatably effective social networking tool driving traffic to your site and business to your door.

3) Soon any website without video will be like a company without a website: unheard of. On-line video marketing is growing faster than any other media and it's expected to grow 8-10X in the next five years. What are you waiting for? Video is far and away the most powerful form of communication, and you don't need the ample available research to know it. It's innate. Everybody likes pictures that move best. It's basic human nature. Video appeals to the emotions like nothing else, and all buying is emotional.

John Sherman at Storyfarm

Cinekid 2009, October 14-23

Filmzrus.com is producing the Cross Media Market at Cinekid this year! We are looking for outstanding film/tv projects for kids with a mobile, web, app, game or merchandising component. At the market, producers and broadcasters will meet with financiers and co-producers.

Trailblazer 'Power of Ideas' Lunch

Global Kids Show was the topic of conversation at the Trailblazer 'Power of Ideas' luncheon for SWH (now Indie) Agency in Amsterdam.

Global Kids Show Trailer, Season One from Filmzrus on Vimeo.

Bilderberg Coverage from The Guardian

http://www.guardian.co.uk/world/series/charlie-skeltons-bilderberg-files

Thanks to Charlie Skelton for bringing the Bilderberg's 2009 meeting in Greece into the mainstream media. His reporting begins with a bit of skepticism and ends with eyes wide open. He is organizing an awareness campaign for 2010. Nice one, Charlie!

Becoming Bilderberg

Why the video?
First, we have just launched a new company called filmzrus that makes short films for companies and nice people. We want people to know more about us. We are a niche production company that creates short film content for your website, blog, or other promotional or branding use.
Second, the real Bilderberg meeting is happening right now! What a great time to ask the question..."What if anyone could become part of the Bilderberg group?"
In 2007, a Dutch newscast prompted me to research the group. I became interested in Bilderbergers because it began in Holland, sponsored by the father of the current queen, but no one really seems to know who they are!