Saturday, December 24, 2011

Top 10 Transmedia Posts of 2011

Okay.  The last top 10, I promise.

This list (a very good one) per Tribeca Film.

Read it here.

Thursday, December 22, 2011

Top 10 Digital Trends for 2012

Could not resist a top ten entry at the end of 2011.

Check it here.

Narrow the Digital Divide

3 steps for parents with tech savvy kids.

Read more here.


Watching Gens X, Y, & i is the name of the report from the Cable & Telecommunications Association for Marketing and C+R Research.

Read it here.

Transmedia Purity Test

Really, there is one.

Check it here.

Transmedia in Toronto

Join Anita Ondine in 2012.

Read more here.

Sunday, November 27, 2011

Downloadable Transmedia Book

Simon Staffans helps out again with a link to the book "One Year in Transmedia" and you can find that here.

Wednesday, November 23, 2011

Transmedia Gets Shrinked...Again

All the world is a story.

Pamela Rutledge, Director of the Media Psychology Research Center, talks brains and magic.

Read it here.

TV on the cusp of a transmedia revolution...

EVP of Bravo Digital Media talks about how transmedia is changing TV.

Read it here.

Studies, and more studies

Positive news on the child-rearing front, compliments of Wired, PISA, OECD and CPE.

Navigate the acronyms here.

Saturday, November 19, 2011

Web to TV

Say what you like about the Annoying Orange, but the web series has managed to get picked up by Cartoon Network.  This will be the future.

Read about it here.

Friday, November 18, 2011

Transmedia Storytelling Changes TV

Mashable talks innovation and second screens.

Read it here.

Thursday, November 17, 2011

Cinekid Conference 2011

Check out the PDF on all things kids & media in our official Conference Report from Cinekid for Professionals!

Download it here.

Tuesday, November 8, 2011

Brian Clark on Transmedia Business Models


Nintendo follows Disney

On the heels of Disney launching its line of iPad compatible toys, gaming giant Nintendo is trying its hand at virtual-toy integration.

Read more here.

StoryWorld 2011

A great run down on what went down in San Francisco:
Day One
Day Two
Day Three
...compliments of Christine Weitbrecht.

Monday, November 7, 2011

Sunday, November 6, 2011

Transmedia Changes Reading

A nice article from Patrick Carmen on The Digital Shift.

Read Beyond the Lines here.

Thursday, November 3, 2011

An Observation on Transmedia

I have noticed loads of job openings in the field of transmedia from the academic world.  If you are interested, create a Google alert for transmedia job and find your next employer!

Wednesday, October 26, 2011

Yes, that is an iPad on a Stroller!

I'm just sayin'...

Mobile beats TV in the UK

Read about Ofcom's findings on kids and new media here.

Sunday, October 23, 2011

Storyworld Approaches

Catch Jeff Gomez, Lance Weiler and others in San Francisco from 31 October to 2 November.

Alison Norrington organizes.  Read more here.

Transmedia: It's the story stupid

A media psychologist weighs in on audience and story.

Read it here.

Saturday, October 22, 2011

So 1999

David Kleeman reveals why the American Academy of Pediatrics gets it wrong regarding children and new media.

Read it here.

The iGeneration

Under the age of 18 and spending big.

Read it here.

Transmedia Case Study

CTIA panels, presented by Transmedia Los Angeles and the PGA, profile advanced mobile content solutions.

Read it here.

The Future of Storytelling

According to Tim Kring.

Read it here.

Friday, October 14, 2011

Transmedia in the Philippines!

The 180 Microcinema Festival in Manila is all about transmedia this year.

Read more here.

Thursday, October 13, 2011

Gosh, that's a lot of gaming!

91% of kids, to be exact.

Read more here.

Gomez & Power to the Pixel

Read more here.

Kids, Parents & Apps

Parents are seeking co-play.

Read it here.

Sunday, October 9, 2011

Sundance Backs Transmedia

None of the six projects selected are for kids, specifically, but what a great move.

Read more about New Frontier Story Lab here.

Saturday, October 8, 2011

Transmedia in Publishing

The Bookseller's annual conference decides that transmedia is essential.

Read it here.

Transmedia Storytelling

Engaging Audiences with Social TV

Mashable covers audience engagement strategy.

Read it here.

Wednesday, October 5, 2011

For Cinekid Cross Media Producers

Just a nice little online guide for pitching and "marketing" your projects at Cinekid's Junior Cross Media Market 2011 in Amsterdam on Thursday the 20th of October!


8:30 am:  Allison on site for producers.  Our market is in the Kunst House, or Art House.  Please check the venue map in the Cinekid Industry Manual, which you receive upon arrival and check-in.
9:00: Coffee and tea are ready!  Financiers begin to arrive.
9:15: Welcome by Cinekid for Professionals director, Fleur Winters
9:30-9:50: Anthony Lavergne from Planet Nemo Animation presenting BALI, SIGNING TIME
9:50-10:10:  Christophe Goldberger from Imira Entertainment presenting DRIP AND DROP
10:10-10:30: Ariane Smith from Enchanted Thyme Entertainment presenting ENCHANTED THYME
10:30-10:50: Elspeth Penny from 2BU Productions presents KEVIN THE CLOWN
10:50-11:10: Aled Perry/Gwyn Roberts from Cube Interactive presents MR. PIPP AND THE LITTLE ADVENTURERS
11:10-11:30: Marleen Slot from Viking Film presents RINTJE
11:30-11:50: Jean Michel Spiner from 2 Minutes presents ROSIE
11:50-12:10: Xavier Fauthoux from Shoot the Boss presents THE REASON FOR THINGS
12:10-12:30: Hugh Henley from Buksfilm presents TINY WINGS
12:30-13:00:  Wrapping Up
13:00-14:00: LUNCH provided by Cinekid at the Westergasterras.
14:00-14:30: Cross Media Market Steering Committee members meet privately in the Westergasterras to decide the most promising Cross Media Project. Details on that announcement still to come...
14:30-18:00: One on One Meetings between financiers and producers in the Kunst House
18:00:  Cinekid for Professionals Networking Drinks in the Westergasterras

  • When you arrive on Wednesday (before the market on Thursday) we will have a short meeting in the Kunst House to resolve any pitching issues and address any tech issues.  I will be on site between14:30 and 17:30.  There are networking drinks in our Media Lab at 18:00!  We can all go together.
  • Before the market on Thursday, you will need to visit the Registration Desk and pick up your festival pass and festival bag and pay the entry fees.  Hours for the Registration Desk are Wednesday from 8am to 6pm (18:00) and Thursday morning the desk opens at 8am.
  • Projects are in alphabetical order for the pitch.  I was guessing that is the most fair way to structure the order!
  • Cinekid will provide a podium for your laptop, a beamer and a full HD plasma screen (resolution 1920x1080) for your pitch.
  • Beamer Type: Extron USP 405Producers must bring the appropriate adapter (Mac/PC) chords for your laptops to connect.  We will provide standard VGA connector/chords.
  • Each pitch lasts a max of 15 minutes.  You will be timed.  There are an extra 5 minutes in the schedule for walking up to the podium to attach your laptop and to disconnect for the next producer.
  • The Steering Committee for the Junior Cross Media Market created a pitch guide for all of the Cross Media Producers so that it is clear what exactly buyers would like to learn about your project.  Again, that info is here!


- Who are the Creators?  Brief bios and backgrounds...

- What is their Creative Vision?  Why are they doing what they are doing...

- What is the Content they are Pitching?  A coherent, tight synopsis of their idea...

- What is the 'Reason for Being' for their content? Why this idea is relevant and appropriate to the audience (consumer and trade)...

- What are the details of the Content? Characters, settings, story arc - whatever details they have fleshed out...


- What is the Proposed Format? Screen medium, running time and episode count...
- What is the Cost? Thoughts re budget...
- What is the Region?  Is there a particular regional bias or flavor of the content likely to affect its commercial possibility...

  • It is best to hold any trailers and other visuals on your hard drive and not depend upon the wireless Internet for your pitch.  I do not expect to have Internet troubles, but you never know! 
  • There will be a recognition for the producer and project which the financiers feel is the most promising.  No "prizes" will be awarded, but Cinekid will publish the results on our website which you can then link to after the festival.
  • After lunch we will begin with one on one meetings.  The financiers read about your projects in advance and decide who they would like to meet with and I arrange those meeting times for you.  You will receive an email with your meeting times from me in advance of the market day.  Each producer will have a table and then the financiers move around the room.  (Please see the photo below.)

Tuesday, October 4, 2011

Downloads by kids on the rise

Kids and Entertainment Content, 2011 Edition finds that kids are spending more on digital content.

Read more here.

Monday, October 3, 2011

What is Transmedia? from aliengirl on Vimeo.

Transmedia today at MIP

Read about speakers from BeActive, Freemantle, InsightKids and

Friday, September 30, 2011

A Transmedia Keynote

ARGfest Keynote 2011: "Getting To Good" from J.C. Hutchins on Vimeo.

Reaching Kids with Transmedia

Nuno Bernardo weighs in on getting kids interested in your transmedia project.

Read it here.

Wednesday, September 28, 2011

The Future

Leave it to Disney to create iPad friendly toys.

Read more here.

Thursday, September 15, 2011

Transmedia in Rome

Transmedia Lab's run down on the upcoming Tedx Transmedia in Rome!

Read it here.

Wednesday, September 14, 2011

Gomez speaking in London

London's Cross-Media Forum hosts Jeff Gomez on October the keynote!

Read it from Variety here.

Disney on Transmedia

The London Evening Standard brings you Disney's latest thoughts on transmedia. 

Read it here.

Monday, September 12, 2011

Funding Transmedia

The Mip Blog brings you words of wisdom from Nuno Bernardo.  Read it here.

Sunday, September 11, 2011

Back to School with Jenkins

 Read his syllabus for Transmedia Entertainment here.

Gosh, I wanna go.

Saturday, September 10, 2011

Where Kids Apps are Going

The big news about Scholastic and Ruckus joining forces is discussed here.

Saturday, August 27, 2011

Wired covers ARGfest

"...imagine those geeky adult transmedia folks replaced with a bunch of pre-tweens and their parents."

This quote should make you want to read more!

Google & Multiplatform Engagement

Click below to

Google Chairman, Eric Schmidt, Lauds Social TV and New Wave of Second Screen, Multiplatform Engagement

Transmedia in San Francisco

Find out what is happening in the real world of transmedia from October 31st to November 2nd.

Read more here.

Tuesday, August 23, 2011

Video Games = Quality Time

Parenting is changing. Read about it here.

Moms with Apps

This .com is a collaborative group of family-friendly developers seeking to promote quality apps for kids and families. Available on iTunes.