Wednesday, December 29, 2010

Media Theorist talks ARG & Transmedia

JD: If you could imagine the ultimate ARG or transmedia experience, what would it look like?

DR: I think it would look like life.

Tuesday, December 21, 2010

MIT Technology Review: The Internet Tore Through Newspapers, Magazines, And Music... Now Poised For Television

MIT Technology Review

Transmedia Podcasts

This podcast is one of thirteen, with co-hosts Nick Braccia and Robert Pratten who interview Jeff Gomez of Starlight Runner.

Alice in Transmedia Storytelling

4 episodes online, containing compelling storytelling and gaming within the experience. I like.

The Transmedia Storytelling Trend

Transmedia Storytelling is stickier than Augmented Reality. Read more from Bonnie Buckner here.

Friday, December 17, 2010

Transmedia Platform Update: iPad Interactive

Read here all of the Christmas offerings from providers like Classic Media and HIT Entertainment.

Wednesday, December 15, 2010

Book Based Transmedia

From print to digital and back again. "It is really exciting when you are creating reading experiences that work perfectly on each platform," Holton says.

Friday, December 10, 2010

Future of Transmedia

What Kevin K. Shah heard at the WHERE DO WE GO FROM HERE symposium hosted by Jerry Zucker at the Samual Goldwyn Theater, presented by the Academy of Motion Picture Arts: Science and Technology Council. Read about it here.

Transmedia Franchise Health v. Bottom Line

Andrew Reiner shares his view on what can poison a perfectly good universe. Read his thoughts here.

The Kid Take on Transmedia Entertainment

Read about the KidScreen Summit event here. This special session on how kids really engage with transmedia will be discussed on February 18th from 10am to 11am in the New York Hiton.

Is a Screen a Screen?

Read all about David Kleeman's thoughts on why all screens are not created equal here.

Wednesday, December 8, 2010

Mattel gets its GAME ON

iMAGiNiff is a party game that allows players to share opinions about each other. Just in time for the (excessive family time) holidays! Read about it here.

Dora gets an App for Christmas!

Read all about her interactive storybook app here.

Friday, November 26, 2010

I'll take Dexter over Snooki, won't you?

Looks like the answer to that question is NO. Read more about scripted TV v. reality TV here.

Not my normal topic of transmedia, but this ties in with a video I saw on Sidereel that states Republicans (in the US) trend toward reality tv...and the networks follow. Ugh.

Tuesday, November 23, 2010

Old School Transmedia Primer

Dungeon & Dragons can help you (if you played) with transmedia. Read about it here.
...via Silverstring Media

Amazon looks for talent...

Read about Amazon Studios here.

Thursday, November 11, 2010

Move faster towards Transmedia, Hollywood

Hollywood is only warming gradually to these new (transmedia) technologies. Read what Tim Kring and Carlton Cuse have to say here. And my fav... “We’re not in 1974 anymore.”

Learning via Apps

Cynthia Chiong & Carly Shuler discuss the pass-back effect, explore the feasibility of using apps to promote learning among young kids and examine the implications of these findings within industry, education, and research.

Read their report in full here.

Wednesday, November 10, 2010

Transmedia Business Realities via PGA

Brent Weinstein speaks some transmedia wisdom here.

Thanks for the post, Simon Pulman.

Transmedia Marketing when you buy the DVD/Blu-Ray(3D)

Check out what Universal Studios Home Entertainment is up to here.

Tuesday, November 2, 2010

iPad/Pod/Phone Exploration for Transmedia Development

Hats off to the team at KidScreen for bringing the iPad revolution to the industry masses. Do not miss KidScreen Summit and this iKids special on apps. Respect!

Read more here.

Monday, November 1, 2010

New Character Delivery, Transmedia Style

Ex-Nickelodeon dude and named Top 50 Digital Players per The Hollywood Reporter, Albie Hecht starts with a USB charater, makes it into a game after Comic-Con success, and is planning a web series, toy and tv if all goes well. In the new age, this is how it rolls. Read more here.

Transmedia Goldmine

Get the goods from Cinekid for Professional's Master Class with Jeff Gomez on Transmedia Storytelling here.

Big thanks to Daniël van Gool for his excellent coverage.

Saturday, October 30, 2010

Cinekid for Professionals & Jeff Gomez

Thanks to Jeff Gomez of Starlight Runner Entertainment for his Master Class on Transmedia Storytelling in Amsterdam yesterday at Cinekid for Professionals.

Wednesday, October 27, 2010

Bok Bok's Transmedia for Kids is Coming...

This popped up on my radar today. You like?

In Real Life Kids Transmedia Example

YTV is tying kids back to the online game from the TV show, as the content evolves on both platforms. Read more here.

Tuesday, October 26, 2010

Transmedia People, Heed the Call

Andrea Phillips says inclusion v. exclusion. Read about it here.

Analysis of Transmedia & Gaming

“This one game next year that will have the movie will also have a Facebook game, and Xbox Live game, licensed apparel, action figures and things like that,” Danny Bilson, executive vice president of core games for THQ, tells Gamasutra. “It makes [the property] more a world of the game instead of just the game. That makes the game itself more exciting.”

Read more here.

Monday, October 25, 2010

Wired Talks Transmedia, TEDx style

More on the recent TEDx by speaker and Wired editor, David Rowan. Read about it here.

CMC: Preparing for Market

Check out this great event in Bristol on November 19th. Valuable info for producers of transmedia content!

Google TV Rift...

The Corporate Transmedia Storyteller

There’s art and there’s junk. Audiences want art. Read more about Steve Rubel's ideas and Richard Kastelein's analysis here.

Wednesday, October 20, 2010

Variety covers Cinekid

Read all about the new Cinekid Conference in Variety here.

Saturday, October 16, 2010

PBS is using Transmedia

Read about how 15 million will serve the digital natives here.

Transmedia and Augmented Reality

Nice, from the players in PA.

Thursday, October 14, 2010

Transmedia Toy for Kids

This Woogie is super cool. Read more here.

Endemol = Games

Endemol taps Jurian van der Meer to run UK Endemol Games.

"Jurian has an exemplary track record in delivering games around our TV properties across all platforms and I'm extremely pleased to have him in this role."

iPad helps Newspaper Revenue

More about new technology and revenue streams here.

Creative Agency Hacks Facebook Places

Way to go, Neckar. I just had to share this nice bit of stealth. Very impressive. Read about their real estate grab here.

Saturday, October 9, 2010

More from Tedx Transmedia in Switzerland

Christy Dena covered by David G. Wilson here.

Transmedia from Frankfurt

From rights fair to hosting the digitally focused StoryDrive, the Frankfurt Book Fair gives it a go. Keep it up!

Transmedia in Utrecht

A brilliant round-up of the four speakers at "From Story to Legend" by Daniël van Gool here.

Wednesday, October 6, 2010

Kids Transmedia News from MIP

Find out what properties and characters are being technically upgraded and having their stories spread across multiple platforms here.

Tuesday, October 5, 2010

First Nick, Now The Hub

More Hub-ub over commercializing kids content. Read about Hasbro's worries here.

David G. Wilson attends Tedx Transmedia

A lovely profile of writer Stephen Dinehart's Tedx talk here.

The Game as the Central Transmedia Hub

3 years to make a game, and Danny Bilson talks about the importance of delivering all the parts of the hub in the most rewarding sequence. More here.

Thursday, September 30, 2010

Augmented Reality

Marguerite Reardon explains where we are today and what the future might look like here.

Tuesday, September 28, 2010

Everything We Know About Transmedia Is Wrong

Further to the below video, here an article about the Picnic event by Daniël van Gool.

Monday, September 20, 2010

StoryLabs for Transmedia

Join as a content creator or start to follow their growing network. More info here.

Saturday, September 18, 2010

My (Transmedia) Generation

Disney and Nielsen link iPad app to TV show in the form of polls, trivia and eventually links to Facebook & Twitter.

Most exciting is Nielsen's contribution of audio watermarking which triggers timed content.

Read all about it here.

Thursday, September 16, 2010

Nick's In Trouble?

Some drama being stirred up over the Skechers characters starring in their own animated TV show. It is all about violation of the Children's Television Act.

So, this is what made me laugh...

David Bittler, a spokesman at MTV Networks, said in an e-mail message: “This show does not violate the Children’s Television Act. We obviously wouldn’t air it if it did.”

and the reader comment...
The only thing "obvious" about that claim is that prolonged exposure to his network's programming has had a demonstrable impact on his neurofunctioning.

Read all about it here.

Let's see what happens.