Tuesday, August 31, 2010

Hollywood scrimps on TV spending...

Where is Hollywood spending it's ad money? Find out here.

Is all transmedia created equal?

Who cares, really, as long as the discussion evolves. A great read from Gary Hayes here.

Gearing up for TEDx Transmedia...

Thursday, August 19, 2010

Tuesday, August 17, 2010

TV Audience Aging Fast

I love this quote!
"It should be a concern, but it doesn't seem to be a concern at the moment," said Steve Sternberg.
Read the full story here.

More on the death of traditional TV...

Cable and Pay TV are busy building apps, to be released "soon."

Read all about it here.

Monday, August 16, 2010

Extended Deadline: 15 September

Cinekid for Professionals: Submit your transmedia kids property today and meet one on one with international financiers in Amsterdam this October. Click here for details.

5 Questions on Transmedia

Gigaom (Liz Shannon Miller) asks Nina Bargiel (MTV's Valemont) 5 questions on transmedia. Read about it here.

Monday, August 9, 2010

Reena Leone at Comic Con 2010 on Transmedia

The importance of Transmedia in the online space. Read all about Reena's thoughts here.

Tuesday, August 3, 2010

Monday, August 2, 2010

iPad, Vanity Fair & Fox's Lone Star

Move over TV, the iPad is coming up. Read about the non-canibalization of television audiences here.

Who will be the first to use this for transmedia branding?

When I read this on Springwise, I wondered who might utilize this tool to have consumers tell their stories about a brand. Anyone?

David Kleeman says use your common sense

Read about David's insights into translating research on kids in media to the real world of parenting here.

BHH Labs interviews Dan Light

Read about Dan's view on creating transmedia content here, with videos in support of his thoughts.