One 3 presents Transmedia 101

Be ready to get your groove on.

Transmedia Pottermore

What better way to invite fans to shape the story than from the author herself?

Yes, I am a self-confessed Potter fan looking forward to October.

The Evolution of Transmedia

Links to 3 YouTube videos with Jeff Gomez and Frank Rose.

Watch it here.

Transmedia: Cash Cow?

Read what Simon Staffans has to say about transmedia being a cash cow here.

The Guardian Goes Cross Media

Read about the tools of attraction here.

Engaging Fans

Toonzone blogs about a new way to engage fans here.

MIT's take...do kids need more or less tech?

Transmedia is not sustainable...

Find out why here.

And what do you think?

Flying Books

Interactive storytelling by film makers on the iPad. Read all about it here.