Don't Shoot the Messenger

Paul Robinson of KidsCo says if we keep up with kids on a tech level, then we can inspire, entertain and educate with TV.

He says a lot more too. Read it here.

Online Streaming Goes Ballistic

Read about video viewing trends here.

More on the future of TV....

Episode Two: The Power of Audiences from Free TV on Vimeo.

Social TV on Slideshare

Social TV, Forecasting and Innovation

View more presentations from Futurescape

More on the death of traditional TV...

Cable and Pay TV are busy building apps, to be released "soon."

Read all about it here.

iPad, Vanity Fair & Fox's Lone Star

Move over TV, the iPad is coming up. Read about the non-canibalization of television audiences here.

It's coming...

I have been without a TV and watching all of my entertainment online for over a year now. Google and Apple start the rumble. Read more about the future of TV from the LA Times here.

Meeting Jeff Gomez...

The 8 defining characteristics of a transmedia production (by Jeff Gomez):
1) Content is originated by one or a very few visionaries
2) Cross-media rollout is planned early in the life of the franchise
3) Content is distributed to three or more media platforms
4) Content is unique, adheres to platform-specific strengths, and is not
repurposed from one platform to the next
5) Content is based on a single vision for the story world
6) Concerted effort is made to avoid fractures and schisms
7) Effort is vertical across company, third parties and licensees
8) Rollout features audience participatory elements, including:
- Web portal
- Social networking
- Story-guided user-generated content

Allison is looking forward to meeting Jeff Gomez at Cinekid for Professionals on October 21-23, 2009

Cinekid 2009, October 14-23

Filmzrus.com is producing the Cross Media Market at Cinekid this year! We are looking for outstanding film/tv projects for kids with a mobile, web, app, game or merchandising component. At the market, producers and broadcasters will meet with financiers and co-producers.