Tuesday, May 10, 2011

Lance Weiler on Transmedia

1 comment:

  1. This is a excellent session which indeed addresses both Trasnmedia Storytelling and Transmedia Marketing or Transmedia Brandcasting which will become clearer as time goes forward. For now its the monetization of Streaming Video allowing Advertisers the opportunity to be invited into the Transmedia Relationship between Artists and Fans. Enjoyed the session.