Gomez on Pottermore

Why does Gomez think Pottermore is historic? Read it here.

Or in more detail via Forbes.

Jenkins on Pottermore and Transmedia

Read what Henry has to say about what Ms. Rowling is up to and how it affects transmedia.

Transmedia Pottermore

What better way to invite fans to shape the story than from the author herself?

Yes, I am a self-confessed Potter fan looking forward to October.