Tuesday, May 18, 2010

NBC low on ratings but high on digital

"...projects go to multiple digital platforms, including nbc.com, client Web sites, Hulu, mobile devices, electronic sell-through (iTunes' free platform, among others), MSN, hyper-syndication (such as Tremor Media) and cable VOD. Death says VOD so far accounts for, on average, between 30 and 40 percent of the viewing for shows from the studio."

Read the full story here.

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